American Society of Association Executives:

Summit Award: Read Across America, for new and innovative, community-based programs, 2005

Awards

Ask for Catherine or Brett     828-837-6269    info@randandrawson.com    www.randandrawson.com

International Dalton Pen Communications Award:

PR Campaigns Special Events — NEA Bus Tour, 2005


Job: Design and create Campaign Art for a Commercial Concert Bus and Tour materials touting the client’s message.


The Bus Tour Campaign was a huge success. With large crowds meeting, greeting and sending off the bus and crew. The tour received lots of local and national coverage on T.V., newspapers and websites.


The majority of the Bus Tour materials created were to incur as low a cost as possible, utilizing Avery kiss-cut stickers of various sizes and shapes (because you can purchase them anywhere in the U.S.), so traveling PR and Media staff could output and assemble Press Packages, State Binders, Flyers and Itinerary while traveling in the bus on the road.


Package included:

Photo of Bus

Art for Both Sides of Bus

Art for Back of Bus


Bus Tour T-Shirt

4 Bus Tour Passes

1 Bus Tour Luggage Tag


9 State Binder Itinerary Covers


Press Pack and Media Kit:

Letterhead

Envelope Art Sticker

Folder Art Sticker

Reporters Notebook Sticker

DIY Flyers

Video Front Sticker

Video Spine Sticker

Video Bata Box Art

CD Face Art

International Dalton Pen Awards:

Merit Advertising: NEAFT September 11 Fund, 2002

Time is of the essence.

About a month after 9/11,

I created NEA this ad slick and pdf to get out to our State Affiliates and their fund partner AFT. In roughly one week, the fund had raised over a million dollars in donations from across

the nation.

International Dalton Pen Awards:

Excellence: Programs and Campaigns —

Community Relations: Priority Schools Initiative, 2002


Job: Design and create Campaign Art and all printed pieces touting NEA’s message to improve the quality of low-performing schools in the US.


This press pack utilized a branded design that contain multiple pieces to instruct, assist and support members with implementing this campaign
in their own schools and classrooms.


Press Pack and Media Kit:

4-color Folder

6 different PMS 1-color Vertical Step-downs

4-color, 6-panel trifold Brochure

17x22-inch 4-color Poster, folded to 8.5x11-inches

Related NEA Today reprints formated to 4 pages,

on 11x17-inch folded to 8.5x11 newsletter

1-color Black and White Ad Slicks

(1/2 page, 1/4 page and 1-column x 5.5-inches)

6-color union printed opaque plastic bags

6-color union-printed silk screen T-shirts

2x3-inch Buttons

3-D Booth/Exhibit Displays and Staging

American Institute of Graphic Arts (AIGA):

Do It! Selected one of the
50 Best Books of 1994


How-to couldn’t be easier!

Detailed, illustrated instructions

you can fit in your pocket and

use on the job.


Series of 8 Books.

2.375 x 7-inch slide cards,
riveted at bottom left corner.




Virginia Press Association

• First Prize: Art-Informational Graphics, 1989

• First Prize: Special Sections or Special Editions, 1989

• Second Prize: Art-Informational Graphics, 1989

• Third Prize: Art-Informational Graphics, 1989

• First prize: General Excellence of Makeup, 1988

• First prize: Art-Information Graphics, 1988

• Second Prize: Art-Informational Graphics, 1988

• Third Prize: Presentation of Business Pages, 1988


Suburban Newspapers of America:

• First Place: General Excellence of Presentation, 1987

• Community Service Award, 1987


Fairfax County Chamber of Commerce:

• Product of the Year (The Connection), 1988


National Scholastic Award Winner:

• Golden Key Recipient, 1979

International Dalton Pen Awards:

Honorable Mention: Special Publications — Child Labor, 2002

High-profile campaign with lots of celebrities to work with.


This design set the feel and tone of NEA’s Read Across
America poster campaign.


*ASEA looked at and included all pieces of

Read Across America since its inception in 1998.

Stimulating report about the state of child labor globally with compelling photography gifted from UNICEF and the United Nations, in a beautiful coffee-table book design that makes you keep turning the pages

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